Food delivery platform Grubhub has partnered with Bitcoin rewards app Lolli to requite hungry people the opportunity to earn crypto back on their orders.

In a Wednesday announcement, Lolli said Grubhub customers would be able to earn $1 in Bitcoin (BTC) rewards each time they used the platform'due south extension or app. The funds will be available for transfer or storing in a user's Lolli wallet subsequently earning more $15, or roughly 0.00026 BTC at the current toll of $58,458.

"Nosotros must make Bitcoin a function of everyday life," said Lolli co-founder and CEO Alex Adelman. "Nutrient delivery is a ritual for many and Bitcoin rewards makes Bitcoin a part of that ritual."

Launched in 2022, Lolli has teamed upwards with more than 1,000 merchants to give customers the opportunity to receive BTC rewards when shopping online, including major brands similar Microsoft and Macy'south. In July, the platform closed a $10 one thousand thousand Series A funding round led by Acrew Capital, aiming to scale its services to a wider audition. This followed a $v million funding round in March from investors including 7 Seven Six, the venture capital house co-founded by Reddit executive chair Alexis Ohanian.

Lolli is not the only platform or brand name to try and serve upwardly crypto adoption alongside a meal. In November, Burger King customers in the United States had the opportunity to earn BTC, Ether (ETH), and Dogecoin (DOGE) through Robinhood afterwards spending $5 or more at the fast-food chain. Landry's Restaurant Group — the company behind the Bubba Gump Shrimp Visitor — appear a like initiative final month for diners to earn $25 in BTC for every $250 spent.

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According to data from Cointelegraph Markets Pro, the price of Bitcoin is $58,458 at the time of publication, having fallen more than than 15% since reaching an all-time high of $69,000 on Nov. ten. Cointelegraph reported that the crypto has seen rejection at $60,000 more than than once since dropping under the key level in November.